Tuesday, August 5, 2008

Absolutely ridiculous

Starbucks is offering $2 iced drinks after 2 p.m. nationwide--IF you bring in your receipt from your morning purchase!

First of all, as a former Starbucks employee, what a pain. The cash registers do not automatically print receipts except when a debit or credit card is used. It's several extra steps to make it print a receipt after the transaction--what a way to hold up a cranky morning crowd.

Second, how irresponsible. Yes, Starbucks is losing ground for the first time. Yes, they're closing stores and they showed a loss in the last quarter. But COME ON. With the economy the way it is, they're playing on their customers' addiction to get them to spend even more money (two trips in one day? Talk about a latte factor!) at a time when people really should be saving all they can.

I realize that Starbucks is not forcing anyone to enter their stores and purchase their product, but I can't help but be disgusted with them.

1 comment:

  1. it seems like starbucks is doing all sorts of weird promos to up their sales ("italian" smoothies, energy drinks, $2 iced drinks...) it's actually kind of pathetic...

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